Susan Packard is a well-known American business executive that cofounded HGTV among other Scripps networks, that likewise operated in the very early days of HBO. Susan Packard
A Detroit-born, she offered her dad’s direct mailing business during her secondary school years. She did her program and masters in advertising and marketing from Michigan State College, and later did a Ph.D. at the University of Virginia. Her first work out of institution went to Cincinnati’s Burke Market research.
Susan Packard started in the HBO in 1980 in the sales department then one way or another became a local manager responsible for distribution of HBO to cable drivers. She after that helped NBC throughout the launch of cable residential properties from 1988. She got on the initial group of the CNBC where she was the vice president of the nationwide accounts and affiliate relationships.
She also helped cofound House as well as Yard Television (HGTV) in 1994, where she came to be the chief running police officer up to the year 2000. Susan Packard cofounded the Scripps Networks throughout this time around also, coming to be Scripp’s New Ventures department President in 2000. The exact same year she co-founded the Great Living Network, which debuted in 2002. Scripps after that ended up being Scripps Networks Interactive, (SNI) where she ran international circulation and also acted as an executive vice head of state. As an executive vice president.
Susan Packard co-founded the Do It Yourself Network, which expanded to a market assessment of $10 billion. Prior to leaving SNI, She still played her part as the Scripps Networks Head of state of Brand Outreach. Besides her company activities, Packard united Scripps corporate citizenship with Habitat and also Mobile Meals companies for Humankind. She likewise came to be the very first woman on Churchill Downs, Kentucky Derby owner to name a few tasks, serving for two terms, (2004-2009).
Having received a number of awards such as the Females in Cord & Telecommunications, YWCA Tribute to Women, Female of the Year, in addition to E.W. Scripps William R. Burleigh for Distinguished Social work, Susan Packard got into Wire Hall of Fame. She is the recognized author of “New Rules of the Game: 10 Strategies for Women in the Office” too.